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GeoAI Optimization

GEO Verified AgencyVerify your agency, publicly

A verification credential. It confirms who your agency is, that its business and professional information can be verified, and that it meets a baseline of GEO knowledge. It does not rank agencies, and it does not claim that one agency performs better than another.

What is verified

Only what verification needs. We never ask for passwords, bank details, full tax returns, private client databases, confidential contracts or employee records.
  1. 01Business identityLegal and trading name, checked against an official business document
  2. 02Website and domainOwnership proven by DNS record, meta tag, verification file or business-domain email
  3. 03Business emailCompany-domain email encouraged; a mismatch is reviewed, not an automatic rejection
  4. 04Registration and operating statusRegistration number where your country issues one; year established; business type
  5. 05ServicesThe services you provide, as you describe them
  6. 06Client referenceOne client confirms the relationship, timeframe and services
  7. 07Ethical declarationLeadership accepts the GeoAI Optimization code of conduct
  8. 08Baseline GEO knowledge30-question online assessment across the GEO-10 Framework, 45 minutes, 70% to pass
GEO Verified Agency — GeoAI Optimization GeoAI Optimization GEO VERIFIED AGENCY Agency Verification v1.0
Decision
Certification Decision Authority, not the reviewer
Validity
12 months
Renewal
Renewed verification and assessment, then a new decision
Assessment fee
Confirmed before payment (indicative launch pricing — subject to final programme terms)

Payment covers the assessment process. Certification is awarded only when the applicable requirements are satisfied. Payment does not guarantee certification.

Process

You can see the stage you are at, and what is needed next, in your account at all times.
  1. Select and apply

    Create an account by email link and submit your business information and the ethical declaration.
  2. Eligibility and fee

    We confirm eligibility, then you pay the assessment fee. Payment opens the next stages only.
  3. Verify

    Upload a business document, prove domain ownership and add a client reference.
  4. Assess

    Take the 30-question online assessment. Two attempts are included.
  5. Review and decision

    A reviewer records the verification outcome; a separate Decision Authority decides.
  6. Credential

    Certificate, badge, embed code and a public registry record.

Verified or Certified?

VERIFIED

GEO Verified Agency

Primarily verifies: Who is the agency, and can its business and professional information be verified?

  • Business identity
  • Website and domain ownership
  • Business information and registration
  • Professional evidence
  • Client reference verification (1)
  • Baseline online GEO assessment (30 questions)
  • Public registry record
  • Digital badge
  • Certificate

CERTIFIED

GEO Certified Agency

Assesses: Has the agency demonstrated the required GEO capability through evidence and assessment?

  • Everything in Verified
  • Advanced online GEO assessment (50 questions + 3 written scenarios)
  • Case-study review (2 structured case studies)
  • GEO methodology and workflow review
  • Evidence review of deliverables
  • Technical capability
  • Ethical practice
  • Client reference verification (2)
  • Interview with the people who deliver the work
  • Assessment against the GEO Agency Standard v1.0
  • Public registry record, digital badge and certificate

Want to demonstrate deeper capability? GEO Certified Agency adds case studies, evidence review, an advanced assessment and an interview.

A credential is not purchased. It is earned through assessment.

Not a Purchased Badge

Anyone can place an image on a website. A professional credential should have a defined process behind it.

GeoAI Optimization credentials are issued only after the applicable verification, evidence, assessment, and review requirements have been completed.

  1. 01Apply
  2. 02Verify
  3. 03Assess
  4. 04Review
  5. 05Decision
  6. 06Credential
  7. 07Public verification
  8. 08Renewal

What the credential means

What your credential means

  • GEO Verified Agency. The holder has completed the applicable GeoAI Optimization business and professional verification requirements.
  • GEO Certified Agency. The holder has completed the applicable assessment and evidence requirements under the GeoAI Optimization certification programme.
  • GEO Certified Professional. The holder has completed the applicable assessment requirements under the GeoAI Optimization certification programme.

GeoAI Optimization credentials verify or assess professional capability and documented GEO practices against the applicable GeoAI Optimization framework. They do not certify specific search rankings, business outcomes, or guaranteed behavior from any AI system.

Read the badge meaning and the approved certification language.

What it does not mean

No GeoAI Optimization credential guarantees:

  • Google rankings
  • AI rankings
  • ChatGPT recommendations
  • Gemini recommendations
  • Perplexity recommendations
  • Mentions
  • Citations
  • Traffic
  • Leads
  • Revenue
  • Business results

Certification independence. Purchasing consulting, training, audits, software, white-label services, or partnership services from GeoAI Optimization does not influence certification eligibility, assessment results, or certification decisions. How we keep them separate

See a GEO badge? Verify it.

Anyone can display an image. Confirm the active credential through the GeoAI Optimization Verification Registry.

Verify a Credential

Questions

What is GEO Verified Agency?

A verification credential. GeoAI Optimization verifies the agency's business identity, website ownership, business information and a client reference, and the agency passes a 30-question baseline online GEO assessment. It confirms who the agency is and its baseline GEO readiness. It does not rank agencies or imply that one performs better than another.

Why do I need business documents?

To confirm that the agency is a real, operating business with the identity it claims. Clients rely on the registry for this, so the identity behind each credential must be checked.

What documents are required?

One official document showing business identity, such as a business registration document, certificate of incorporation or business licence. Redact what we do not need. We never ask for passwords, bank details, full tax returns, private client databases, confidential contracts or employee records.

How are documents verified?

A reviewer checks each document, against a public register where one exists, and records the outcome, the source used and any expiry date. Documents are stored privately, outside public web folders, and are only accessible to you and the certification team. They are never published.

How are references checked?

You add client contacts and confirm you are authorised to share them. A reviewer emails each referee a short request explaining who asked and why. Referees confirm only the relationship, timeframe, services and engagement, or decline. References are never published. An unanswered request is recorded as no response and is not treated as negative evidence; you can add another reference.

What is the online assessment?

A timed assessment taken in your account. Questions are drawn from a question bank mapped to the GEO-10 Framework, in multiple-choice, multiple-select and scenario formats, and question and answer order is shuffled. Verified Agency: 30 questions in 45 minutes. Certified Agency and Certified Professional: 50 questions plus 3 written scenarios in 90 minutes. The pass mark is 70%, and written answers must be marked satisfactory. Time is enforced on our server. The assessment is not remotely proctored during the founding period.

What happens if I fail?

No credential is issued. You see your result by exam domain (correct answers are not published, to keep the bank fair). Each application includes two attempts; after both, you can apply again.

Can I retake the assessment?

Yes, once within the same application, after a short waiting period (7 days for Verified Agency, 14 days for Certified Agency).

Does payment guarantee certification?

No. The fee covers the application, verification and assessment process. A credential is awarded only when the applicable requirements are met and the Certification Decision Authority decides to award it. Refunds follow the certification terms.

How does renewal work?

We email reminders 60, 30 and 7 days before expiry and on the day. Renewal is a new application with a renewal fee, a renewed assessment and a new certification decision. Nothing is extended automatically. If renewed, the credential keeps its ID with a new validity period.

Can clients verify my credential?

Yes. Every credential has a public record at /verify/{ID}, reachable from the badge, the QR code on the certificate and the registry search. The registry is the source of truth; a badge image alone is not proof.

Can I use the badge on my website?

Yes, while the credential is active, using the embed code from your account. The badge must link to your registry record. See the badge terms and brand guidelines.

Join the founding GEO Agency Network

Founding agencies are verified against exactly the same requirements as every later applicant. Agencies are listed only after the credential is awarded.