AI search optimization
A broader, informal term for work that improves visibility in AI-powered search; often used interchangeably with GEO.
Updated
Definition
A broader, informal term for work that improves visibility in AI-powered search; often used interchangeably with GEO.
Why it matters
Clients and agencies use different names for the same work. Knowing the synonyms avoids confusion in briefs and proposals.
Example
An RFP asking for "AI search optimization" is usually asking for GEO.